Website consulting services to help online businesses become more profitable.
Tips & Observations from a Website Consultant
Ever wonder how much monthly traffic a website gets? C’mon, you’ve got to be curious about what kind of visits your competitors get. If you’re not, you should be!
Well, there’s a FREE and easy way to check, just use Compete. It’s really simple. I should note that I am not being paid to make this recommendation.
Here’s a graph of Compete.com’s traffic for the last year:
Ever wonder if anyone clicked the link you included in a Twitter post? Wonder no more. Try bit.ly.
bit.ly is an extremely simple-to-use tool that shortens URLs. As a result, it makes sharing links via Twitter or Facebook even easier. That’s valuable because sharing quality and helpful content is important for your credibility. Best of all, it allows you to track have many people clicked on your link and if they have reTweeted your Twitter post.
In case you aren’t one of the cast of thousands (slightly exaggerated) that regularly reads the great content we generate here, a blog adds a lot of SEO value to your website. If you don’t have a blog as part of your current content strategy, then you need to set one up. As always, I recommend WordPress.
Once you have a WordPress blog, I highly recommend you socialize it – make it easy for people to spread your content virally through social media. If you don’t socialize your content, it’s going to sit on an island waiting for the search engine to rescue it. Socializing can bring your blog traffic it probably wouldn’t otherwise get.
This is a quick follow-up to my last post about why your website needs a blog. There are a lot of tips I could write about blogging. Here are some of the most basic, and valuable, tips I share with business owners who ask me about blogging.
If you are planing to add a blog, or even if you have a blog already, keep these tips in mind: