San Diego Bowl Game Association Thanks Brand5

San Diego Bowl Game Association Thanks Brand5We got a really nice letter from Rudy Castruita, President of the San Diego Bowl Game Association, thanking us for our work developing new websites for the Holiday Bowl and Poinsettia Bowl.

Here’s a small excerpt from the letter:
“Your creativity and professional approach to our new websites is greatly appreciated,” said Castruita. “You helped bring our organization to the next level with premiere Bowl websites. Your hard work is greatly appreciated.”

Both Bowl games (held in December) were a huge success. Check out some of these numbers provided by the San Diego Bowl Game Association:

  • The Holiday Bowl played in front of their third largest crowd in history (64,020 fans).
  • The Holiday Bowl was the second most watched game on the ESPN schedule, reaching over 4.2 million households.
  • The Poinsettia Bowl had their best attendance ever with 39,129 fans.
  • TV ratings for the Poinsettia Bowl increased by more than 38% compared to 2006.

It’s always a great feeling to be appreciated by our clients. We loved working on the two Bowl websites. The fact that the committee is so pleased is a testament to our team’s proven strategy: this business is all about being dedicated to hard work and service.

Brand5 Launches First of Its Kind Facebook Page

Matt Hasselbeck’s Facebook PageWe launched a Facebook Page (membership required) for our client, Matt Hasselbeck. Hasselbeck is the All-Pro quarterback for the Seattle Seahawks.

What’s exciting is that this is the very first page to be created for an NFL player and possibly the first for any US professional athlete from the four major sports (we are still trying to confirm that last fact).

What exactly is a FacebookPage? Here’s how Facebook describes it,

“Every Facebook Page is a unique experience where users can become more deeply connected with your business or brand. Users can express their support by adding themselves as a fan, writing on your Wall, uploading photos, and joining other fans in discussion groups. You can send updates to your fans regularly — or just with special news or offers.”

We are proud to be on the cutting edge with this. Facebook is the hottest thing going right now. It is truly the ‘killer app’ of 2007. With nearly 60 million members and growing, it makes total sense for every brand to get in front of Facebook users. Facebook, moreso than any other social networking website out there right now, facilitates connections amongst its users with similar interests (in this case the popular leader of the Seahawks).

Facebook is incredibly viral. Without any marketing or fanfare whatsoever, nearly 60 users have become a fan of Matt’s page already.

Marble Key Logo Finalized, Unveiled

We just finished developing a logo for one our newer clients, Marble Key. They are pleased with the way it came out, so we are pumped.

“Brand5 did a fantastic job with our logo effectively capturing our brand essence and vision for growth,” said Managing Partner Shlomi Ron.

Marble Key is an exclusive professional network of leading experts specializing in wide range of marketing disciplines. They create marketing value that serves companies interested in developing richer customer experience for their products and services.

This is a great client. We really enjoy working with them.

We are scheduled to begin developing their website right away.

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FitnessQuest10.com Relaunched

Back in early April we announced the deal to redesign FitnessQuest10.com. Since then we have been working on the project and today are proud to announce that the new website is up-and-running.

This was a fun and extremely rewarding project for us. Todd Durkin and his team at Fitness Quest 10 are so passionate about their business that you can’t help but get caught up in it. We worked hard to deliver a vehicle for them that will effectively serve their loyal customer base while acting as a sales tool to acquire new business.

Here are just some of the key functionalities we developed:

  • Content Management System, that gives them complete control over managing the website.
  • E-commerce – full back-end capabilities to manage the sale of all of their product.
  • Dynamic site mapping to produce XML feeds to search engines.
  • Social bookmarking widgets to help spread the word around the web about their great content.

We are pleased because our client is happy with the final result. Here’s what Todd had to say about the new site, “Brand5 has been absolutely awesome to have on my Fitness Quest 10 team. I am proud of my new site because I feel it provides our user-base with the content, look, feel, and emotion that I desired when originally planning for my re-design. Their customer service was outstanding, their team was great to work with, they met all their deadlines, and I feel they truly thought out every decision very carefully for what was in the best interest of my organization. ”

Thanks, Todd. We love being part of your team and look forward to working with you more in the future.

Besides the redesign, Fitness Quest 10 will host their website with Brand5 and is also signed up for a monthly support package that ensures we will answer any questions they may have while we ensure that the content management system stays up-to-date and secure.

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