We launched a Facebook Page (membership required) for our client, Matt Hasselbeck. Hasselbeck is the All-Pro quarterback for the Seattle Seahawks.
What’s exciting is that this is the very first page to be created for an NFL player and possibly the first for any US professional athlete from the four major sports (we are still trying to confirm that last fact).
What exactly is a FacebookPage? Here’s how Facebook describes it,
“Every Facebook Page is a unique experience where users can become more deeply connected with your business or brand. Users can express their support by adding themselves as a fan, writing on your Wall, uploading photos, and joining other fans in discussion groups. You can send updates to your fans regularly — or just with special news or offers.”
We are proud to be on the cutting edge with this. Facebook is the hottest thing going right now. It is truly the ‘killer app’ of 2007. With nearly 60 million members and growing, it makes total sense for every brand to get in front of Facebook users. Facebook, moreso than any other social networking website out there right now, facilitates connections amongst its users with similar interests (in this case the popular leader of the Seahawks).
Facebook is incredibly viral. Without any marketing or fanfare whatsoever, nearly 60 users have become a fan of Matt’s page already.