FREE SEO Tips – Page 3 – Website consulting services to help online businesses become more profitable.

Startups: Introduce Your Website to Search Before Launch

November 20, 2009 by Mark Faggiano

I love working with startups. I’ve been a part of several (some successful, some not) and have been lucky to work with a bunch of startup or early-stage clients with Brand5. There’s always so much energy and optimism working with brand new companies. It’s a blast to help them out and watch them try to make it. In each situation, I learn incredibly valuable lessons that can be applied to future projects.

I want to touch on a common mistake that I see a lot of startups make when it comes to planning the launch of their website. Companies that have it in their marketing plan to rely on traffic from organic search (regardless of the expected percentage) fail to take into account search engine lead-time. As a result, there’s a gap between the launch of the site and the beginning signs of organic traffic.

How to See Who is Linking to Your Website

November 13, 2009November 12, 2009 by Mark Faggiano

I’ve said it before – an overwhelming majority of the business owners I meet these days want to talk about search engine optimization and Internet marketing. That’s fine by me. I love talking about it.

Last night I was at a networking event and was reminded of a very common theme that I have experienced lately: business owners are generally aware of the importance of inbound links (links from other websites to their website), but a lot of them (anecdotally, I’d estimate as many as 8 out of 10) don’t know any of the following:

How many links are pointing to their website
What links are pointing to their website
Exactly what pages on their website are the recipients of links

4 Ways to Optimize Your Google Place Page

June 29, 2010October 5, 2009 by Mark Faggiano

Try this exercise: go to Google and search for your business name and location.

For comparison, here’s what comes up if you search for “brand5 la jolla”:

brand5-la-jolla

Google Snippet Links Can Help You Drive More Traffic

October 1, 2009October 2, 2009 by Mark Faggiano

You may have noticed a recent subtle change to some search results on Google. In an effort to help people find the information they want faster and easier, Google has started putting links within the search snippets (more commonly known as results. The new links are not just to a page, but to topics within a page.

Here’s an example result to a search for “estimated taxes”. Notice the three snippet links (I have circled on of them):

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John Doe, My Company

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Luke Beck, Theme Fusion